Note
This is a cached result from 10 Oct 2026. A new scan will be available on 7 Nov 2026.
Verdict
1 finding · 3 warnings · 5 checks passed
Advertising assessment: Non-Compliant
77%
Tools
Adobe Experience Platform Analytics
Compliant
Amazon Ads Advertising Measures without consent; the tool has no cookie-less mode
Non-Compliant
Crazy Egg Analytics Sends requests before consent or after it was declined
Non-Compliant
Criteo Advertising
Compliant
Google Ads Advertising
Compliant
Google Analytics 4 Analytics Tracks visitors without consent (cookie or visitor ID)
G-RHNRFZDJJT Non-Compliant
Google Publisher Ads Advertising Tracks visitors without consent (cookie or visitor ID)
6718395 Non-Compliant
Google Tag Manager Functional
GTM-TCV7C3 Compliant
LinkedIn Insight Advertising
Compliant
LiveRamp Advertising Sends requests before consent or after it was declined
Non-Compliant
MediaGo Advertising Sends requests before consent or after it was declined
Non-Compliant
OneTag Advertising Sends requests before consent or after it was declined
Non-Compliant
Outbrain Advertising Measures without consent; the tool has no cookie-less mode
Non-Compliant
PubMatic, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
Sovrn Holdings Inc Advertising Sends requests before consent or after it was declined
Non-Compliant
The Trade Desk Advertising Sends requests before consent or after it was declined
Non-Compliant
xplosion interactive Advertising Sends requests before consent or after it was declined
Non-Compliant
Violations
Critical
New tracking cookies were created after consent was rejected
GCM_005Ensure no tracking cookies are set when consent is denied.
Critical
Non-compliant tracking after consent was rejected
GCM_010Affected: Amazon Ads, Google Analytics 4, Google Publisher Ads, Outbrain, LiveRamp, Crazy Egg, MediaGo, OneTag, PubMatic, Inc., Sovrn Holdings Inc, The Trade Desk, xplosion interactive
After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.
Warning
Consent Mode default is missing
GCM_001Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.
Warning
Consent state was not updated after the banner choice
GCM_003Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').