Note
This is a cached result from 10 Oct 2026. A new scan will be available on 7 Nov 2026.

wordpress.com

89.7s 10 Oct 2026
Verdict

3 warnings · 6 checks passed

Advertising assessment: Non-Compliant Grade A
93% Technical score

Tools

5
Automattic Analytics Sends requests before consent or after it was declined
Non-Compliant
Google Ads Advertising
946162814
Compliant
Google Analytics 4 Analytics
G-1H4VG5F5JF
Compliant
Meta Pixel Advertising
823166884443641
Compliant
Microsoft Advertising (UET) Advertising
4074038
Compliant

Violations

3
Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: Automattic

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Consent state was not updated after the banner choice GCM_003

Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').

Warning
Non-compliant tracking before consent GCM_009

Affected: Automattic

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 10/10
No tracking before consent 16/20
Google Consent Mode is implemented 15/15
Google Consent Mode sends the correct states 8/10
No tracking cookies before consent 10/10
The consent choice persists 5/5
No tracking after rejection 4/5

Consent Mode