news.at: the advertising assessment is non-compliant.

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70.2s 6 Nov 2026
Verdict

3 warnings · 6 checks passed

Advertising assessment: Non-Compliant Grade A
94% Technical score

Tools

10
Adobe Experience Platform Analytics
Compliant
Criteo Advertising
Compliant
Google Ads Advertising
Compliant
Google Analytics 4 Analytics Measures without consent in cookie-less mode (sends the IP address)
G-0KB2Z0Z4X1
Warning
Google Publisher Ads Advertising
1006160
Compliant
Google Tag Manager Functional
GTM-KVK3W6
Compliant
HubSpot Analytics
19919632
Compliant
Microsoft Clarity Analytics Measures without consent in cookie-less mode (sends the IP address)
yn9ah0xhx8y���I:ʟg߽ ��g��Vߝ|_�����͟gū���0�ׯ�����2�Y1�u)�,};Uk��~����y�F�I�\}�Tj��O��'I��G���'I�.��f4~����QI=�¤�OqU��`�� F��RF"�����R�"�""p� ��}!�@���gR������F��T"B�3)%"����PR_ �6��)#_J�8�ep8��}I#��d��� ���8���$HFԧ�JD1��P�$ �
Warning
Outbrain Advertising
Compliant
ProSiebenSat.1 Media · Adition, Yieldlab Advertising Sends requests before consent or after it was declined
Non-Compliant

Violations

3
Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: ProSiebenSat.1 Media

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Non-compliant tracking before consent GCM_009

Affected: ProSiebenSat.1 Media

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Warning
Personal data sent to tools without consent GCM_012

Affected: Google Analytics 4, Microsoft Clarity

No cookie or visitor ID was stored, but the visitor's IP address and page address — personal data — reached the tool without consent (before the choice or after a rejection). To be Compliant under this check, load the tool only after consent.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 7/10
No tracking before consent 17.78/20
Google Consent Mode is implemented 15/15
Google Consent Mode sends the correct states 10/10
No tracking cookies before consent 10/10
The consent choice persists 5/5
No tracking after rejection 3.89/5

Consent Mode