Note
This is a cached result from 10 Oct 2026. A new scan will be available on 7 Nov 2026.
Verdict
3 warnings · 6 checks passed
Advertising assessment: Non-Compliant
94%
Tools
Google Ads Advertising Measures without consent in cookie-less mode (sends the IP address)
956476927 Warning
Google Analytics 4 Analytics Loads its script without consent; sends no measurement
G-CBK9K2ZWWE Warning
Google Tag Manager Functional
GTM-NQ3XB9 Compliant
Google Universal Analytics Analytics Measures without consent; the tool has no cookie-less mode
Non-Compliant
LinkedIn Insight Advertising
429908 Compliant
Matomo Analytics
Compliant
Meta Pixel Advertising
828127113879905 Compliant
Microsoft Advertising (UET) Advertising
4001981 Compliant
Microsoft Clarity Analytics
Compliant
Taboola Advertising
11557991326138 Compliant
TikTok Pixel Advertising
D1E399BC77UB0U4249V0 Compliant
Violations
Warning
Consent state was not updated after the banner choice
GCM_003Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').
Warning
Non-compliant tracking before consent
GCM_009Affected: Google Universal Analytics
The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.
Warning
Personal data sent to tools without consent
GCM_012Affected: Google Ads, Google Analytics 4
No cookie or visitor ID was stored, but the visitor's IP address and page address — personal data — reached the tool without consent (before the choice or after a rejection). To be Compliant under this check, load the tool only after consent.