agoda.com: the advertising assessment is non-compliant.

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agoda.com

59.7s 10 Nov 2026
Verdict

2 warnings · 2 checks passed

Advertising assessment: Non-Compliant Grade B
83% Technical score

Tools

1
Google Tag Manager Functional
GTM-5TXL8JK
Compliant

Violations

2
Warning
Consent Mode default is missing GCM_001

Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.

Warning
Consent state was not updated after the banner choice GCM_003

Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').

Overview

No tracking before consent 20/20
Google Consent Mode is implemented 7.5/15
Google Consent Mode sends the correct states 4/5
No tracking cookies before consent 10/10

Consent Mode

Consent Mode Implemented
Has Default Values
Updates on Accept
Updates on Reject
Persists Across Pages
GCS Configuration Valid
Back

Measured on 10 Nov 2026 · a new scan will be available on 8 Dec 2026