waz.de: the advertising assessment is non-compliant.

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Monitor waz.de daily
151.8s 11 Nov 2026
Verdict

4 warnings · 5 checks passed

Advertising assessment: Non-Compliant Grade B
89% Technical score

Tools

15
Adobe Experience Platform Analytics
Compliant
Amazon Ads Advertising
Compliant
Chartbeat Analytics
58335
Compliant
Criteo Advertising
Compliant
Google Ads Advertising
1004793292737607208
Compliant
Google Analytics 4 Analytics
G-T4ZGR2NW36
Compliant
Google Publisher Ads Advertising
39216077
Compliant
Google Tag Manager Functional
GTM-MF7NCZR
Compliant
LinkedIn Insight Advertising
Compliant
Meta Pixel Advertising
1128414210701809
Compliant
Piano Analytics Measures without consent; we saw no evidence of a cookie-less mode in this audit
1149822477627287819
Non-Compliant
Pinterest Tag Advertising
2612547499771
Compliant
Snowplow Analytics Measures without consent; the tool has no cookie-less mode
waz.de
Non-Compliant
Taboola Advertising
Compliant
TikTok Pixel Advertising
D1JNDNBC77U9OS2TLDTG
Compliant

Violations

2
Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: Snowplow

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Non-compliant tracking before consent GCM_009

Affected: Piano, Snowplow

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 5/10
Consent can be rejected 7/10
No tracking before consent 17.14/20
Google Consent Mode is implemented 15/15
Google Consent Mode sends the correct states 10/10
No tracking cookies before consent 10/10
The consent choice persists 5/5
No tracking after rejection 4.64/5

Consent Mode