Note
This is a cached result from 28 Sept 2026. A new scan will be available on 26 Oct 2026.
Verdict
1 finding · 1 warning · 7 checks passed
Advertising assessment: Non-Compliant
89%
Tools
Adobe Experience Platform analytics
Compliant
Criteo advertising
4069 Compliant
Exponea analytics Tracks visitors without consent (cookie or visitor ID)
ff0d1f2a-7c7a-11ed-a80a-424d5dc3d2d8 Non-Compliant
Google Ads advertising
960398769 Compliant
Google Tag Manager functional
GTM-5SDGHH Compliant
Hotjar analytics
385164 Compliant
Meta Pixel advertising
817576168380408 Compliant
Pinterest Tag advertising
2612421493731 Compliant
Violations
Critical
Consent update does not match the visitor's choice
GCM_004Affected: analytics_storage
Accepting must set every consent purpose to granted, and rejecting must set it to denied, in the consent update.
Critical
New tracking cookies were created after consent was rejected
GCM_005Ensure no tracking cookies are set when consent is denied.
Critical
Non-compliant tracking after consent was rejected
GCM_010Affected: Exponea
After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.
Warning
Consent Mode does not update in place after the consent choice
GCM_008Affected: lazy_no_update
Call gtag('consent', 'update') immediately after the visitor's choice, with the correct values for both accept and reject. Do not rely on a page reload: it creates duplicate pageviews and breaks session attribution.