2 findings · 3 warnings · 4 checks passed
Tools
2844G-2H40T2VTNP4288GTM-MMPFVK5GTM-N5X2CZ73567183h9oc08pbdv366576093513123566146000622f583394fce25fc104a2cdf463f11aywmOxct36Nh238EpO4PgCAJL6MBC77U8NB8SMQ7GViolations
GCM_002Do not write analytics or advertising cookies until the visitor has made a consent choice. Load GTM/GA4 tags behind a denied consent default and let the CMP's update unblock them.
GCM_005Ensure no tracking cookies are set when consent is denied.
GCM_010Affected: Google Publisher Ads, Kameleoon, eBay, Integral Ad Science
After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.
GCM_008Affected: lazy_reload
Call gtag('consent', 'update') immediately after the visitor's choice, with the correct values for both accept and reject. Do not rely on a page reload: it creates duplicate pageviews and breaks session attribution.
GCM_009Affected: Google Publisher Ads, Kameleoon, eBay
The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.
GCM_012Affected: Google Ads, Google Analytics 4
No cookie or visitor ID was stored, but the visitor's IP address and page address — personal data — reached the tool without consent (before the choice or after a rejection). To be Compliant under this check, load the tool only after consent.