bonprix.de: the advertising assessment is non-compliant.

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Monitor bonprix.de daily
99.1s 8 Nov 2026
Verdict

4 warnings · 5 checks passed

Advertising assessment: Non-Compliant Grade B
85% Technical score

Tools

14
Adobe Experience Platform Analytics
Compliant
Criteo Advertising
3018
Compliant
Dynamic Yield Analytics Sends requests before consent or after it was declined
Non-Compliant
Flowbox Marketing Sends requests before consent or after it was declined
Non-Compliant
Google Ads Advertising
960842363
Compliant
Google Analytics 4 Analytics
G-XSMSY8JY7M
Compliant
Google Tag Manager Functional
GTM-N5BF5W7GTM-Snippet
Compliant
Kameleoon Analytics Measures without consent; the tool has no cookie-less mode
xeotboikza
Non-Compliant
Meta Pixel Advertising
1608156079441396
Compliant
Microsoft Advertising (UET) Advertising
5784251
Compliant
Pinterest Tag Advertising
2613612049649
Compliant
RTB House Advertising
uF0SR2H8L34yX00lKEac
Compliant
Snapchat Pixel Advertising
d553786f-00cd-48fa-82d2-db15730e7004
Compliant
Taboola Advertising
2083585
Compliant

Violations

4
Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: Kameleoon, Dynamic Yield, Flowbox

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Consent Mode default is missing GCM_001

Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.

Warning
Consent state was not updated after the banner choice GCM_003

Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').

Warning
Non-compliant tracking before consent GCM_009

Affected: Kameleoon, Dynamic Yield, Flowbox

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 10/10
No tracking before consent 15.38/20
Google Consent Mode is implemented 7.5/15
Google Consent Mode sends the correct states 8/10
No tracking cookies before consent 10/10
The consent choice persists 5/5
No tracking after rejection 3.85/5

Consent Mode