cnbc.com: 2 findings in cookie consent.
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2 findings · 3 warnings · 4 checks passed
Tools
fancnbcglobal50229149d3cfCNBC Phoenix webbbaaa56c883362f692ae4fb5e969ec8d0521818bf2c010885207244304008397491671965572766116018830P3C0162C5-40AE-4849-8BD6-72C843E9563Fcnbc.com1140838234280700879Violations
GCM_002Do not write analytics or advertising cookies until the visitor has made a consent choice. Load GTM/GA4 tags behind a denied consent default and let the CMP's update unblock them.
GCM_005Ensure no tracking cookies are set when consent is denied.
GCM_008Affected: broken
Call gtag('consent', 'update') immediately after the visitor's choice, with the correct values for both accept and reject. Do not rely on a page reload: it creates duplicate pageviews and breaks session attribution.
GCM_010Affected: Adobe Experience Platform, Amazon Ads, Amplitude, Google Ads, Google Publisher Ads, Microsoft Advertising (UET), Nielsen, Parse.ly, Piano, comScore, Inc., DoubleVerify
After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.
GCM_001Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.
GCM_003Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').
GCM_009Affected: Adobe Experience Platform, Amazon Ads, Amplitude, Google Publisher Ads, Piano, DoubleVerify
The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.