Note
This is a cached result from 10 Oct 2026. A new scan will be available on 7 Nov 2026.

wikihow.com

79.0s 10 Oct 2026
Verdict

2 findings · 3 warnings · 4 checks passed

Advertising assessment: Non-Compliant Grade D
59% Technical score

Tools

9
Criteo Advertising Measures without consent; the tool has no cookie-less mode
Non-Compliant
Google Ads Advertising
Compliant
Google Analytics 4 Analytics Tracks visitors without consent (cookie or visitor ID)
G-YQL08635YN
Non-Compliant
Google Publisher Ads Advertising Measures without consent; the tool has no cookie-less mode
10095428
Non-Compliant
Google Universal Analytics Analytics Tracks visitors without consent (cookie or visitor ID)
UA-2375655-1
Non-Compliant
ID5 Technology Advertising Sends requests before consent or after it was declined
Non-Compliant
Intimate Merger Analytics Sends requests before consent or after it was declined
Non-Compliant
PubMatic, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
Yahoo Analytics Sends requests before consent or after it was declined
Non-Compliant

Violations

5
Critical
Tracking cookies were set before the consent decision GCM_002

Cookies: _ga, _ga_YQL08635YN, _gat, _gid

Do not write analytics or advertising cookies until the visitor has made a consent choice. Load GTM/GA4 tags behind a denied consent default and let the CMP's update unblock them.

Critical
New tracking cookies were created after consent was rejected GCM_005

Cookies: __eoi

Ensure no tracking cookies are set when consent is denied.

Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: Criteo, Google Analytics 4, Google Publisher Ads, Google Universal Analytics, ID5 Technology, Intimate Merger, PubMatic, Inc., Yahoo

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Consent Mode default is missing GCM_001

Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.

Warning
Non-compliant tracking before consent GCM_009

Affected: Google Analytics 4, Google Publisher Ads, Google Universal Analytics

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 3/10
No tracking before consent 8/20
Google Consent Mode is implemented 7.5/15
Google Consent Mode sends the correct states 10/10
No tracking cookies before consent 0/10
The consent choice persists 5/5
No tracking after rejection 0/5

Consent Mode