aliexpress.com: the advertising assessment is non-compliant.

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123.4s 8 Nov 2026
Verdict

3 warnings · 6 checks passed

Advertising assessment: Non-Compliant Grade A
90% Technical score

Tools

12
Adobe Experience Platform Analytics
Compliant
Criteo Advertising
Compliant
Google Ads Advertising
1715338474217523577085
Compliant
Google Analytics 4 Analytics
G-VED1YSGNC7
Compliant
Google Publisher Ads Advertising Measures without consent; the tool has no cookie-less mode
Non-Compliant
Google Tag Manager Functional
GTM-5VJNN2G
Compliant
Meta Pixel Advertising
1483203006415954
Compliant
Microsoft Advertising (UET) Advertising
4020110
Compliant
Pinterest Tag Advertising
2613185206100
Compliant
RTB House Advertising
Ss52YF3IAd5cEVfrVcQ0
Compliant
Snapchat Pixel Advertising
000b6140-4b62-476f-8068-0350fa5bf24d
Compliant
Taboola Advertising
18173591907751
Compliant

Violations

2
Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: Google Publisher Ads

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Non-compliant tracking before consent GCM_009

Affected: Google Publisher Ads

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 10/10
No tracking before consent 18.18/20
Google Consent Mode is implemented 7.5/15
Google Consent Mode sends the correct states 10/10
No tracking cookies before consent 10/10
The consent choice persists 5/5
No tracking after rejection 4.55/5

Consent Mode