Note

This is a cached result from 19 Sept 2026. A new scan will be available on 17 Oct 2026.

investopedia.com

108.0s 19 Sept 2026

Verdict

1 finding · 4 warnings · 4 checks passed

Advertising assessment: Non-Compliant Grade C

65% Technical score

Vendors

Adobe Experience Platform analytics No tracking before consent10/10

Compliant

Criteo advertising Measurement before consent; the vendor has no cookie-less mode0/10

Non-Compliant

Google Ads advertising Persistent identifier stored before consent0/10

Non-Compliant

Google Analytics 4 analytics Persistent identifier stored before consent0/10

G-0HF76BT7M8G-DK3GDWHWJH

Non-Compliant

Google Tag Manager functional

GTM-5P3SZGSGTM-WT6XGWDH

Compliant

LinkedIn Insight advertising No tracking before consent10/10

Compliant

Meta Pixel advertising No tracking before consent10/10

1576393572602771

Compliant

Violations

Tracking cookies were set before the consent decision GCM_002

Cookies: _ga, _ga_0HF76BT7M8, _ga_DK3GDWHWJH, _gcl_au

Do not write analytics or advertising cookies until the visitor has made a consent choice. Load GTM/GA4 tags behind a denied consent default and let the CMP's update unblock them.

Consent Mode does not update in place after the consent choice GCM_008

Affected: broken

Call gtag('consent', 'update') immediately after the visitor's choice, with the correct values for both accept and reject. Do not rely on a page reload: it creates duplicate pageviews and breaks session attribution.

Non-compliant tracking after consent was rejected GCM_010

Affected: Criteo, Google Ads, Google Analytics 4

After a rejection the affected vendors must stop setting identifiers and sending measurement, or run only in a verified cookie-less mode.

Consent Mode default is missing GCM_001

Call gtag('consent', 'default') with denied values before GTM or GA4 loads, so the initial consent state is explicit.

Consent state was not updated after the banner choice GCM_003

Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').

Non-compliant tracking before consent GCM_009

Affected: Google Ads, Google Analytics 4

The affected vendors set an identifier or sent measurement that is not verifiably cookie-less before the visitor chose. Load them only after consent, or configure a documented cookie-less mode that sends no identifiers.

investopedia.com

Vendors

Violations

Overview

Consent Mode

Banner Detection

Have your measurement monitored every day.