sme.sk: 2 findings in cookie consent.

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sme.sk

149.6s 8 Nov 2026
Verdict

2 findings · 2 warnings · 5 checks passed

Advertising assessment: Non-Compliant Grade C
64% Technical score

Tools

54
33Across Advertising Sends requests before consent or after it was declined
Non-Compliant
AdOcean Advertising Measures without consent; we saw no evidence of a cookie-less mode in this audit
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Non-Compliant
AdRoll Advertising Sends requests before consent or after it was declined
Non-Compliant
Adform (adform.com) Advertising Sends requests before consent or after it was declined
Non-Compliant
Adobe · Adobe Advertising Cloud Advertising Sends requests before consent or after it was declined
Non-Compliant
Adobe Experience Platform Analytics
Compliant
Adot · Adotmob Advertising Sends requests before consent or after it was declined
Non-Compliant
Adsninja Affilate Network Advertising Sends requests before consent or after it was declined
Non-Compliant
Blis Analytics Tracks visitors without consent (cookie or visitor ID)
Non-Compliant
Centro · SiteScout by Centro Advertising Sends requests before consent or after it was declined
Non-Compliant
Conversant · Dotomi Advertising Sends requests before consent or after it was declined
Non-Compliant
Crimtan Advertising Sends requests before consent or after it was declined
Non-Compliant
Criteo Advertising Tracks visitors without consent (cookie or visitor ID)
Non-Compliant
Demandbase Advertising Sends requests before consent or after it was declined
Non-Compliant
Equativ · Smart AdServer Advertising Tracks visitors without consent (cookie or visitor ID)
Non-Compliant
Gemius Analytics Tracks visitors without consent (cookie or visitor ID)
ByNLa_rsmOHaHpe.PKCiLZZzzSrR6M_OGvniendIOcf.h7aG3mUw4u0plwduB9UFEzcZRGj8oikQ7Q3KBaWcNbkaz.17ofVA4fLLB1N2fjjX5nkfyrQYXrGK.aN.GZuWEKK4GhX.67
Non-Compliant
Google Ads Advertising Measures without consent; we saw no evidence of a cookie-less mode in this audit
997828674
Non-Compliant
Google Analytics 4 Analytics
G-Q7FR6WZHEGG-W73WW3LVS0
Compliant
Google Publisher Ads Advertising Measures without consent; the tool has no cookie-less mode
43112356
Non-Compliant
Google Tag Manager Functional
GTM-MMH5SNV
Compliant
Improve Digital Advertising Sends requests before consent or after it was declined
Non-Compliant
Index Exchange, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
Integral Ad Science Advertising Sends requests before consent or after it was declined
Non-Compliant
LinkedIn Insight Advertising
Compliant
LiveRamp Advertising Sends requests before consent or after it was declined
Non-Compliant
LoopMe Advertising Sends requests before consent or after it was declined
Non-Compliant
MediaMath, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
Meta Pixel Advertising
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Compliant
Microsoft · AppNexus, Microsoft Advertising Advertising Sends requests before consent or after it was declined
Non-Compliant
Microsoft Clarity Analytics
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Compliant
Monet Engine · AdaptMX Advertising Sends requests before consent or after it was declined
Non-Compliant
Nexxen · Rhythmone Beacon, Unruly Media Advertising Sends requests before consent or after it was declined
Non-Compliant
OneTag Advertising Sends requests before consent or after it was declined
Non-Compliant
Open Web · Adyoulike Advertising Sends requests before consent or after it was declined
Non-Compliant
OpenX Software Ltd. Advertising Sends requests before consent or after it was declined
Non-Compliant
Outbrain (outbrain.com) Advertising Sends requests before consent or after it was declined
Non-Compliant
ProSiebenSat.1 Media · Adition Advertising Sends requests before consent or after it was declined
Non-Compliant
PubMatic, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
PulsePoint, Inc. Advertising Sends requests before consent or after it was declined
Non-Compliant
Quantcast Advertising Sends requests before consent or after it was declined
Non-Compliant
R2B2 Advertising Measures without consent; the tool has no cookie-less mode
Non-Compliant
RTB House (rtbhouse.com) Advertising Sends requests before consent or after it was declined
Non-Compliant
Rich Audience Advertising Sends requests before consent or after it was declined
Non-Compliant
Sharethrough, Inc Advertising Sends requests before consent or after it was declined
Non-Compliant
Simpli.fi · Bidtellect Advertising Sends requests before consent or after it was declined
Non-Compliant
Singtel · Turn Inc. Advertising Tracks visitors without consent (cookie or visitor ID)
Non-Compliant
StackAdapt Advertising Sends requests before consent or after it was declined
Non-Compliant
Temu Advertising Sends requests before consent or after it was declined
Non-Compliant
The Trade Desk Advertising Sends requests before consent or after it was declined
Non-Compliant
Verve Group · Smaato Advertising Sends requests before consent or after it was declined
Non-Compliant
WP · Wirtualna Polska Advertising Sends requests before consent or after it was declined
Non-Compliant
Yahoo · Yahoo! Analytics Analytics Sends requests before consent or after it was declined
Non-Compliant
Zeta Global · Disqus Marketing Sends requests before consent or after it was declined
Non-Compliant
illumin · ADman Media Advertising Tracks visitors without consent (cookie or visitor ID)
Non-Compliant

Violations

5
Critical
Tracking cookies were set before the consent decision GCM_002

Cookies: ac_r, admtr, b, cto_bundle, uid

Do not write analytics or advertising cookies until the visitor has made a consent choice. Load GTM/GA4 tags behind a denied consent default and let the CMP's update unblock them.

Critical
New tracking cookies were created after consent was rejected GCM_005

Cookies: Gdyn, Gdynp, __eoi

Ensure no tracking cookies are set when consent is denied.

Critical
Non-compliant tracking after consent was rejected GCM_010

Affected: AdOcean, Criteo, Gemius, Google Ads, Google Publisher Ads, R2B2, Adform (adform.com), Adsninja Affilate Network, Equativ, Improve Digital, Integral Ad Science, Monet Engine, OneTag, PubMatic, Inc., Rich Audience, RTB House (rtbhouse.com)

After a rejection the listed tools must stop storing visitor IDs and sending measurement, or run only in a verified cookie-less mode.

Warning
Consent state was not updated after the banner choice GCM_003

Make both the accept and the reject button update the consent state through the GTM Consent API or gtag('consent', 'update').

Warning
Non-compliant tracking before consent GCM_009

Affected: Criteo, Google Ads, Google Publisher Ads, R2B2, 33Across, LiveRamp, illumin, Adform (adform.com), Adobe, Adot, AdRoll, Adsninja Affilate Network, Open Web, Simpli.fi, Blis, Centro, Conversant, Crimtan, Demandbase, Equativ, Improve Digital, Index Exchange, Inc., LoopMe, MediaMath, Inc., Microsoft

The listed tools stored a visitor ID or sent measurement before the visitor chose, without a verified cookie-less mode. Load them only after consent, or configure a documented cookie-less mode that sends no IDs.

Overview

A consent banner is shown 15/15
The consent banner works 10/10
Consent can be rejected 10/10
No tracking before consent 2.5/20
Google Consent Mode is implemented 15/15
Google Consent Mode sends the correct states 6/10
No tracking cookies before consent 0/10
The consent choice persists 5/5
No tracking after rejection 0/5

Consent Mode

Consent Mode Implemented
Has Default Values
Updates on Accept
Updates on Reject
Persists Across Pages
GCS Configuration Valid
Back

Measured on 8 Nov 2026 · a new scan will be available on 6 Dec 2026